And the winner is...

WINNERS: Nicky Oliver from sponsors E³ Consulting (left) presents the award to Oli Walpole and Larysa Kurlak from J2 with host Lara Lewington (right)

Congratulations to Mileway – winner of Best Marketing Campaign (Industrial and Logistics) at the 2022 Property Marketing Awards.

The company was recognised for its ‘Your Space, Your Way’ campaign at a ceremony held at the acclaimed Kings Place complex at Kings Cross in London.

E³ Consulting was among the sponsors of the prestigious awards, held in person for the first time since the start of the pandemic.

Director Nicky Oliver presented the trophy to Head of Performance Oli Walpole and Account Manager Larysa Kurlak from creative marketing agency J2, who supported Mileway on the campaign.

Nicky, who attended with E³ Consulting Managing Director Alun Oliver FRICS, said: “Congratulations to Mileway and all of the other winners.

“There was a tremendous atmosphere at the awards with a palpable sense of excitement at being back as an in-person event and celebrating the success of property marketing at such a superb venue.

“Kings Place was a breathtaking location with a ‘wow’ factor to reflect the excellence and innovation of the winners and finalists as well as the essence of the awards in its support of the next generation of property professionals.”

Magenta Associates with their client, Business Moves Group, came runner-up in the Best Marketing Campaign (Industrial and Logistics) category at the 30th anniversary event.

Mileway is a leading last mile logistics real estate company with sites across Europe, including the UK.

It has a diverse portfolio with properties at strategic infill locations nationwide and on the edge of cities, including London, Birmingham, Cardiff, Glasgow, Leeds, Liverpool, Manchester and Newcastle where it aims to meet any space requirements with best-in-class service. 

J2 is a 70-strong business founded in 2001 with offices in London and Hertfordshire.

Oli Walpole, who is Head of Performance at J2, said: “We are all excited to have won the award with Mileway.

“The campaign played a significant role in raising awareness about Mileway’s best-in class-services while directly reaching those customers who would benefit most. 

“The campaign was a true team effort by Mileway and J2, and it is wonderful to receive this recognition.”

Olga Kononova, Mileway Marketing Director, said: “We’re absolutely delighted that Your Space, Your Way won a Best Marketing Campaign Industrial and Logistics.

“This digital campaign focused on our smaller units and used best in class digital marketing strategies to directly target Mileway’s prospective customers, who, in this case, were smaller and mid-sized businesses.

“Many thanks to the wider team at Mileway, and J2, for their support with the campaign.” The event was hosted by tech journalist and TV presenter Lara Lewington.

Fifty-one finalists were shortlisted for honours in 13 categories in the not-for-profit awards organised by the Worshipful Company of Chartered Surveyors, one of the 110 City of London livery companies. 

Proceeds will be distributed by the company’s charitable trust to support a range of education and training projects.   

These provide life changing opportunities which would otherwise not exist, and which contribute towards diversity in the real estate industry. A number of the students supported were also in attendance on the evening too, helping to build their exposure and networks across the industry.

The Best Marketing Campaign: Industrial and Logistics category fits neatly with E³ Consulting’s experience and profile in property taxation projects across the UK, including distribution and logistics centres, industrial units, large scale warehousing and manufacturing facilities for a range of real estate investors.

Managing Director Alun is a Liveryman of the Chartered Surveyors’ Company.

Kings Place – described as the cultural pulse of Kings Cross’ – is a multi-arts venue combined with seven floors of office space as well as conference and events facilities and a restaurant.